Sojourning Under the Sun: Sabbath Suffering (Luke 14:25-35)

Christ uses very strong language regarding our Christian life.  He tells us that we are to actually hate our families.  Is this a contradiction of the 5th commandment?  I thought that we were to honor our parents?  I thought that we were to love our Lord as first priority and love our neighbor as ourselves?  How can Christ command us to hate our families?